Fishing Gear
Mike Smedley (OLD SCHOOL STRIPERS)
#135 of 29,032 creators · authority score 100
Mike Smedley dominates the 'Fish Finder' technical niche, holding a 99.5th percentile rank among 29,032 creators in the Fishing Gear vertical. By positioning his 'Sonar for Dummies' series as the definitive educational resource, he captures significant search demand for complex sonar interpretation, setting himself apart from broader fishing channels that focus primarily on angling entertainment rather than marine electronics proficiency.
We read 43 of this channel's videos in Sports, mapped every keyword they rank for across 1 niches, and compared them to the whole field.
Rivals are beating you on keywords you already rank for
These are searches Mike Smedley (OLD SCHOOL STRIPERS) shows up for — but another channel sits above them, taking the views. Together that's 211K views/day.
| Keyword | You | Beaten by | Demand |
|---|---|---|---|
| fish finder | #2 | #1 Fishing with Nat | 39K |
| fish finder jaws | #9 | #1 Midlife Arcade | 31K |
| what is the fish finder | #6 | #1 Fishing with Nat | 26K |
| what is fish finder | #4 | #1 Fish Finder | 23K |
| fish finder plane | #6 | #1 Catfish Edge | 21K |
| what is transducer in fish finder | #5 | #1 Fish Finder | 17K |
| what is a scope fish finder | #9 | #1 1Cast 1Fish | 15K |
| how to use fish finder camera | #4 | #1 Wired2Fish | 14K |
You're on 508 of them today. The full report maps the high-demand topics worth adding next — filtered to what fits this channel, not every keyword in the niche.
See what's worth makingWhat this channel already owns
The authority behind the numbers — measured from live search and engagement velocity.
Where they rank
- #1 · 49
- #2–3 · 136
- #4+ · 323
Top keywords they win
The whitespace
Bar = how much search demand each sub-topic has. The number = how much of it is still untapped.
Video ideas tailored to this channel
High-demand keywords matched to the content this channel already makes.
Are Subscription Tackle Boxes Worth It for Striper Anglers?
A critical review of fishing products that helps your audience spend money wisely.
Finding the Right Bait: How to Locate Striper Food Sources
Explains the 'why' behind using specific lures to match the hatch.
Rigging for Stripers: A Step-by-Step Guide for Beginners
Connects directly to your 'Rig' tag and 'Sonar for Dummies' instructional approach.
The full report unlocks every gap and opportunity keyword, the complete competitor breakdown, and exact demand scores.
The competitive field
Closest rivals by shared keywords, out of 29,032 creators in Fishing Gear.
| Channel | Shared keywords | Reach |
|---|---|---|
| Fishing with Nat | 194 | 28.9M |
| Fish the Moment | 166 | 12.8M |
| Wendell Fishing | 129 | 1.2M |
| Anglers | 102 | 1.6M |
| Bearded Dad Fishing and Bearded Dad Outdoors | 100 | 0 |
| Sportsman Boats | 84 | 374K |
The analysis
While high-reach competitors like 'Salt Strong' (57M reach) and 'TacticalBassin' (31M reach) maintain wider general audience appeal, Mike Smedley operates as a high-authority specialist. His 7.2% share of voice in the 'Fish Finders' category—a niche with 1.5M in demand—exceeds his coverage in more commoditized segments like 'Fishing Rods' (0.5%) or 'Tackle Boxes' (0.2%). He effectively acts as the 'go-to' consultant for sonar education, occupying 49 first-position search rankings, effectively outperforming broader channels on technical intent queries.
Different angle? Same data.
Scale your technical authority
Leverage your 99.5th percentile standing to pivot into the dozens of high-demand topics related to rod maintenance and repair that you currently under-index on.
Partner with the Sonar Authority
Mike Smedley captures the most qualified audience searching for Lowrance and Simrad technical setup; perfect for high-conversion hardware or marine electronics sponsorship.
Analyze the 'Sonar for Dummies' search model
Observe how this channel uses high-demand, low-competition 'how-to' queries to maintain consistent search dominance over channels 10x larger in reach.
Questions
How popular is the Mike Smedley (OLD SCHOOL STRIPERS) channel in the fishing gear niche?
Mike Smedley (OLD SCHOOL STRIPERS) is a highly prominent creator in the fishing gear niche, ranking 135th out of 29,032 creators and placing in the 99.5th percentile.
What kind of topics does Mike Smedley cover in his YouTube videos?
Mike Smedley focuses on fishing education, specifically covering striped bass fishing, fish finder sonar operation, fishing lures, and rod and reel setups.
Does Mike Smedley rank well for searches related to fish finders?
Yes, he holds a top-tier position for numerous high-demand search terms including 'fish finder not marking fish' and 'how to read a fish finder for beginners'.
Who are some of the other creators that compete for keywords with Mike Smedley?
Mike Smedley shares a significant amount of content focus with creators such as Fishing with Nat, Fish the Moment, and TacticalBassin.
How many videos does Mike Smedley (OLD SCHOOL STRIPERS) have and how much reach do they generate?
The creator has 43 active videos that have captured significant audience demand, resulting in a total reach of 7,011,406.
See the full picture for Mike Smedley (OLD SCHOOL STRIPERS)
Every keyword, every rival, every gap — with exact demand — built on live search data.
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